Search Engine Optimization

We offer a refreshingly transparent approach to online success through sound Search Engine Optimization advice that produces quantifiable, measurable and dependable results for our clients.
Our SEO is primarily based on the Google search engine due to the obvious search choice for most of the target audience.

Technical Audit
The technical infrastructure, the current site architecture of your website and the content management system you are using are vital to the success of our SEO campaign. Before we start optimizing your website, we shall do a technical audit of your site. This includes analyzing the on page and off page elements so as to ensure that there are no technical
impediments to your online success.
Keyword Research
We shall obtain the best keywords to drive traffic to your website. This may include some or all of the following;

  • Using research tools
  • Analyzing Google Analytics
  • Analyzing competitor’s keywords
  • Surveying customers/clients/suppliers
  • Relevant social media sites
  • Link building and citation building
  • Analyzing your current link profile
  • Analyzing competitor’s link profiles
  • Submitting your website to relevant, quality directories
  • Social bookmarking and networking
  • Writing guest blog posts
  • Syndicating articles

Training

Training is also a very important component of SEO packages. A professional SEO company ideally should educate and empower clients with the knowledge to use content management systems, analyze Google statistics and optimize their website. The level of training you receive will depend on your starting level of proficiency. At the end of the package, a client should feel confident enough to make basic changes to their SEO campaigns.
Dedicated SEO consultants
With our SEO package, we allocate your company a dedicated SEO consultant. Their key role is to be your one point of contact, implement your campaigns and provide feedback to you about the progress.